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98% of people will go their entire lives not realizing that he says "hou" instead of house, but they put the joke in anyway knowing that very few will even appreciate it. That is because they care about their work as an art, even if it is not understood by the masses. They are making art for art's sake and their own personal ambition, and not because of any commercial gain.

i never realized so i guess that makes me part of the psychological experiment

yeah but now you're aware and can never unhear

truth

tbh now that I've noticed it though I wish he really did say house because now I can't not notice and it doesn't flow as well, know what I mean. So it's a real trolley problem.

yeah same, i would rather have been kept in the dark

wait it's not the trolley problem it's more like Plato's Cave

agreed