You hit the nail on the head. And that's exactly why VGC is clusterfuck of a format with extreme balancing issues with the only real rules being what mons are involved for any given regulation. Nonsensical shit like Item Clause shows Gamefreak has no idea what is good for balance considering being able to freely use the item you want has never been a negative competitively and only makes teambuilding more diverse.
I heavily disagree with this take.
They have a pretty clear view of what VGC should look like, and it's a fast paced metagame with explosive turns.
The presence of high powered swing moves and high RNG value has been a thing for last few gens, and it got increasingly prevalent over time.
They want matches to be "spectacular to look at". To have big "OOOOH" moments.
They also clearly don't want a specific entity to be dominant for more than a generation, which is clear by their decision of "what" they nerf and what they don't. You can for example see how they nerfed Zacian but not Urshifu, as Urshifu had very little usage in gen 8 whereas Zacian was everywhere and gamewarping.
It's also clear they want players to put "some" effort in training the team but not that much anymore. Both gen 8 and 9 introduced massive QoL aimed at making viable competitive teams, in gen 9 outside of legendaries it takes the grand total of *five minutes* to make a randomly caught wild pokemon VGC ready.
Saying "they have no idea" would imply inconsistence and constant change in phylosophy. I don't see this at all, they've been always moving toward the same goal. The formats themselves have seen basically no change at all for years, and while they spice up the allowed pokemon now to get some variety, the base rules have *always* been the same since gen 5.
Whenever *that goal* is good or not, sure that's a lot up to debate, but there's no inconsistency at all. The path they take is clear.
(I'd be personally fine with the high powered metagame but they REALLY need to curb the RNG imo, I've seen too many matches swung by a crit, status or... landing 4 fucking Fissures in a row last round LOL, sure it's an ok design for single player games but when there's money on the line, that should really go.)